Who are the members of the Brand Registry Group (BRG)?
What services will the BRG offer to its members?
Who are the audiences for the BRG’s advocacy?
Who will represent the common interest of the members of the BRG?
What networking opportunities will be made available to members?
What does the BRG mean by being recognized as an ICANN stakeholder?
What does an independent third party mean?



An eligible member is an organisation:

  • that has been delegated, or applied for (or intends in a future round to apply for) a domain name registry, and
  • that is the owner of an organisation name or brand that forms at least one top-level domain name, and

that confirms:

  • its main operational interest is outside the domain name industry, and
  • it has stated (or will state) in its application that it does not intend to sell second-level domain names to the general public, and
  • the domain name is (or will be) in furtherance of an operational interest that pre-dates the expected delegation, and
  • the domain name represents (or will represent) a pre-existing trademark, and
  • the domain name will be limited for use by the Registry Operator and its authorized affiliates and trademark licensees.



The Brand Registry Group has identified the following services for its members.

a) Advocacy to, and engagement with, ICANN :

  • As the voice of .brand-type registries
  • A brand-specific registry agreement Specification 13
  • Fast-track permission for BRG members to use country names within the domain name
  • On ICANN policy developments that will affect its members’ contracts
  • On the reform of ICANN’s policy body, the GNSO
  • On the common implications of the evolving registry models of its members
  • On a more predictable and faster next round application process
  • To create a separate stream for future .brand applicants
  • To streamline the selection of future technical service providers.

Advocacy to governments and public bodies including the ICANN Government Advisory Committee:

  • To maintain a positive relationship that explains why .brands enhance trust and are different to open registries
  • Where relevant to solicit support in pursuit of the BRG’s mission.

Advocacy to third parties to improve trust and security in .brands including:

  • The Internet Engineering Task Force
  • Certificate Suppliers
  • Browser Suppliers.

b) Representation of its member interests:

  • By the BRG’s Director General
  • By the Group’s officers and Board.

c) Networking opportunities for its members including:

  • Member meetings at ICANN and other events
  • Meetings with other groups at ICANN events
  • Meetings with ICANN Board and staff members
  • Meetings with relevant trade organisations
  • Conference calls, webinars and workshops.

d) Best practice and aspects of operating a .brand registry including:

  • Preparing to launch a .brand registry
  • Informal standard setting
  • Registry operations finance on non-competitive matters.



This term may mean:

  • An independent third party with relevance to ICANN, and
  • An ICANN interest group or constituency within the Registry Stakeholder Group, or
  • A new stakeholder group in a re-structured ICANN.


Independent third party

An international not-for-profit organisation with the following characteristics:

  • Established under Belgian national law with legal statutes
  • Operating for the benefit of its members
  • Primarily funded by annual member subscriptions
  • Governed by a Board, selected from its members, with an optional committee structure
  • Employing one or more staff.